At 20 years of age, Lino Dainese and some friends went to London on a Vespa. It was then that he saw “ton up bikes” whose riders wore the first sets of leathers. Back in Italy, he decided to dedicate himself to designing and manufacturing protection for motorbike riders.
Collaboration with riders
Dainese introduces new cutting techniques for articles in cowhide with elastic inserts for improved comfort. It was also the year in which technical sponsorship took off for the first time. Dieter Braun became the first Dainese rider in the World Championship Series.
1979
The first Back Protector in history
The collaboration with Barry Sheene led to the creation of the first back protector designed by Marc Sadler.
1982
Composite protection
The concept of composite protection takes off. This protector has a soft base and a rigid shell that allows it to absorb and dispel the force of an impact.
2001
The evolution of boots
New boots featuring the patented D-Axial system were created. These boots feature a special carbon fibre inner shoe which limit the twisting motion of the ankle.
2002
4th generation Back Protector
Wave was introduced as the 4th generation Back Protector with a revolutionary ventilation system.
2011
The Beta International Award
The Dainese equestrian line was awarded a prize in the safety & security category by Beta International, the international event leader for the equestrian trade.
2016
Skiers in the world cup series protected by Dainese Air-bag technology
Dainese reiterates its full commitment to the safety of skiers all around the world by offering the D-air® Ski system not only to athletes in the teams it officially sponsors, but to all the Ski Federations.
2020
Dainese and AGV win in MotoGP™
Dainese and AGV reach the top steps of the MotoGP™ podium with Joan Mir and Franco Morbidelli, world champion and runner-up respectively. The riders have been ambassadors for both brands throughout their world championship careers, part of a new winning generation of champions and both extraordinary individuals.